UX design is an integral part of the journal publishing strategy and can lead to increased article usage, longer on-page time and fewer site exits or bounces. Adopting best practices for your journal website is key for attracting and retaining subscribers as well as growing the reach of your journal’s content.
Read MoreAt the 2019 Society for Scholarly Publishing (SSP) Annual Meeting in San Diego, KGL was excited to see accessibility at the forefront of the agenda, with keynotes and panel debates tackling the topic from varying angles. We hosted a seminar entitled “Digital Equality: The Importance of Accessibility in Your Publishing Strategy” which included guest speakers Pamela Starr from San Diego State University; Caroline Desrosiers, formerly of SAGE and founder of textBOX Digital; and our very own Atul Goel. The following are the key takeaways from the discussion.
Read MoreAccessibility is an approach to publishing and design that makes content available to all, including those with disabilities who use assistive technologies on the computer. Publishers also benefit from embracing this essential initiative. When accessibility is well executed, it can expand readership and provide a higher-quality user experience for everyone. In our latest industry report, KGL provides business cases for accessibility that can be brought to leadership and stakeholders in a publishing organization.
Read MoreThe terms “access” and “scholarly journals” are often linked to Open Access publishing. Less often discussed—but still very important—are issues and challenges of making journal content accessible to the visually, cognitively, or otherwise impaired.
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