UX design is an integral part of the journal publishing strategy and can lead to increased article usage, longer on-page time and fewer site exits or bounces. Adopting best practices for your journal website is key for attracting and retaining subscribers as well as growing the reach of your journal’s content.
Read MoreIn 2018, we collaborated with Manchester University Press (MUP) on a hosting platform that would bring all of their books and journals online.
Manchester is the largest research university in the UK, and the Press is one of the largest University Presses in the UK, publishing around 200 books and 6 journals a year.
Our emphasis at PubFactory over the last 20 years has been one of combining and hosting different kinds of content on a single web platform. The MUP project was of particular importance to us in 2018 in that it not only dealt with both books and journals, but it also involved hosting both subscription and Open Access (OA) content.
Read MoreWhen designing your publishing platform, there are many factors to consider to deliver an optimal user experience. It’s critical to establish a user-first driven process.
As discussed in parts 1 and 2, it is imperative that your web publishing platform be designed with accessibility, responsiveness, and consistency for all users and devices. Publisher websites are often built using templates and components to help present content in a familiar pattern that users recognize and can easily access. But when designing the “skin” for these experiences, maintain your stylistic uniqueness to strengthen your brand presence. Your brand’s attributes and voice must be visually communicated.
Read MoreWebsite accessibility is not a new topic. In fact, it’s been a factor since 2010 when the Americans with Disabilities Act (ADA) published standards that digital technology and information must be accessible to all people. At that point, most companies did not think that responsibility for website accessibility applied to them, or that they were required to address it unless they were receiving federal funds/grants. Additionally, the general perception was that creating accessible websites was more costly and entailed a lengthier process to implement. Not surprisingly, the ROI to include accessibility as part of the web design process was not considered valuable enough to be a default priority.
Read MoreTracey Greene is the Chief Creative Director at Digital Artisans, KGL PubFactory’s lead design partner. In this three-part blog post series, Tracey shares valuable insights into maximizing discoverability and accessibility when creating your digital content platform.
Your website platform should be available to every person on any device. The following are critical considerations in a “mobile-first” world for maximizing discoverability and accessibility when creating the optimal user experience for journeys across all of your digital content.
Read MoreAs 2020 begins, we look at what the year holds for publishers of all kinds, and how technology can help them improve their systems, increase revenue, reach new readers, and more.
#AI #technology #innovation #automation #workflow #AR #PlanS
Read MoreEvery year at the Frankfurt Book Fair, there is a buzzword or phrase that continues to pop up on panels, in articles, and in conversations and meetings. In the past, we have seen ‘big data’ and ‘blockchain’ dominate the headlines, but this year’s buzz word (or acronym) was ‘AI,’ as publishers, information professionals, service providers, and the media debated how this technology can be used in the industry.
Because machine learning and artificial intelligence are integral to KGL’s work helping to alleviate pain points for publishers, we partnered with Springer Nature to host a panel entitled “AI 2.0: Machine-Generated Content, Intelligent Automation, and the Future of Academic Publishing.” On the panel, speakers from KGL (Cenveo at the time), HighWire, and Springer Nature talked about everything from workflow automation and high-speed publishing, to companies that use machine learning and AI for discovery, peer review, and even highlighted emerging technologies which allow publishers to offer a broader range of tools and services to serve researchers and authors.
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